Crafting a Winning Content Strategy
Learn how to build a content strategy that will engage and grow your audience.
About this event
Join Matt as he shares his agency’s tried and tested 5-point framework for building a content strategy. Whether you’re creating content for the first time or refining an existing approach, this session will guide you through the essentials. Expect to explore key questions, uncover actionable insights, and leave with practical tips to help you build your content strategy.
Who is this event for?
Whether you’re a marketing manager or business owner, if you’re looking to build your brand in a sustained and effective way, you don’t want to miss this session.
Meet Matt
Matt is a part of the C4DI community, having worked out of the co-working space since 2019. Matt studied Marketing at the University of Hull before kickstarting his career. His first full-time role in the industry was working for Hull UK City of Culture 2017 for nearly two years. Following his time there, Matt set up as a freelancer supporting small and medium-sized businesses with their social media marketing. In 2021, Matt set up Different Resonance, a content marketing agency that works collaboratively with a network of specialist freelancers and small businesses to help build brands through remarkable content, which he continues to grow year-on-year.